High Quality Products

Our manufacturing location based in Sukkur is a centre of excellence which provides employment to 3000 people in the region.

Concentration of entrepreneurs in the new dimensions is the basic factor of success. Now companies not only focus on the needs of their customers but also the needs of society and environment.

Corporate Overview

Continental Biscuits Limited (CBL) was founded in 1984 following a Joint Venture between the family of Hasan Ali Khan and the Groupe Danone, the French food giants. In the year 2007 Danone sold their biscuits category to Kraft Foods of USA. After divesture of Kraft Foods, shares are now held by Mondelez International. Today the company has a joint venture with Mondelez International with a shareholding of 50.5% and 49.5% respectively...

Corporate Social Responsibility

Concentration of entrepreneurs in the new dimensions is the basic factor of success. Now companies not only focus on the needs of their customers but also the needs of society and environment. We must be good corporate citizens and must give back to the societies to which we belong.

We at CBL believe in being 'Good Corporate Citizens' which is evident from the fact that we have always had our focus towards the sustainability of environment and resources at large. We realize that our future success is dependent upon the future of the environment and the society to which we belong read more

Our Vision

CBL will become Pakistan's most preferred biscuit company by developing powerful consumer-loved local and global brands, maintaining world class manufacturing and quality standards, having superior quality and motivated employees and maximizing shareholder returns.

Our Mission

To be a market leader in Pakistan Biscuit Industry in the next 5 years, ensuring every second biscuit consumed is proudly made by CBL.

Our Management

Exports & Certifications

We have a well established export infrastructure for our global customers. Our global clientele includes importers, distributers, global retail chains, government suppliers, military suppliers and institutional suppliers.

Our manufacturing location based in Sukkur is a centre of excellence which provides employment to 3000 people in the region. Our Export, marketing, sales, finance, commercial, IT and the Human Resources functions are located in the head office in Karachi employing a total of 200 employees. As a part of the leading FMCG our head office has close links both with the Regional Offices of Mondelez International in UAE and our manufacturing plant in Sukkur.